A Sales Associate assists customers with strong knowledge of dealership stock, vehicle knowledge, vehicle test drives, and indentifying costs associated with the purchase of a vehicle. A Sales Associate must meet vehicle quotas on a daily, weekly, and monthly basis.
- Assist customers who enter the dealership; answer questions and help the customer to select a vehicle that is right for their needs.
- Explain product performance, application and benefits, and describe all optional equipment available for customer purchase.
- Maintain up-to-date knowledge regarding new products, features and accessories available. Explain the benefits of each to customers.
- Offer test drives to customers. Follow dealership policy and procedure to obtain proper customer identification, prior to all test drives.
- Disclose terms of sale and communicate vehicle operating features with customers.
- Refer closed deals to the Finance Manager along with properly completed paperwork.
- Encourage repeat and referral business by maintaining a buyer follow-up system to ensure high customer satisfaction and loyalty.
- This job description reflects management's assignment of essential functions; it does not prescribe all tasks that may be assigned.
- Bachelors Degree or equivalent combination of experience and/or training.
- Well developed presentation skills. Also, vehicle sales and marketing background are necessary for success.
- Excellent communication skills, both verbally and written.
- Ability to work independently on assigned tasks, as well as to accept direction on assignments.
- Working in the automotive industry, associates are often required to operate vehicles; therefore a valid Driver's License and a good standing driving record are required.
As with all positions, at the Tracy Toyota Dealership, employees are expected to hold the highest ethical and customer service standards
Working in the automotive industry can be physically demanding. Typically, most positions will require employees to spend the majority of their workday sitting, standing, walking, riding, hearing, carrying, twisting, bending, stooping, reaching, and gripping items ranging from under 20 lbs. and over 60 lbs. A reasonable level of physical fitness and flexibility is beneficial for all employees.
Accommodations may be made to enable individuals with disabilities to perform essential functions and to comply with ADA regulations.